Jax Wechsler

Category Archives: human-centred design

Latest service design article in MISC magazine

I just received a PDF of my latest article for the US innovation magazine: Misc Magazine.

The article is called: Reframing thinking and doing within service design and delivery.

If you like it I would be most grateful if you would thumbs it up on Medium and/or LinkedIn.

Social innovation / HCD / service design resources

Curious about applying design thinking methods to solve a tricky problem?

Some really great design tool-kits have come across my radar.
Check out the list below. Perhaps you have a problem you can apply them to.

Feel free to leave a comment about these or if you use any others which are useful?

 
The Social Design Methods menu – Lucy Kimbell & Joe Julier
Check out Lucy’s blog for more social …

Design Pioneer: Patricia Moore – Mother of Universal Design

Patricia (Pattie) Moore is a pioneering female designer, gerontologist (social scientist of the aging), author, educator and design thought leader. Pattie has been named by ID magazine as one of the 40 Most Socially Conscious Designers in the world. She is one of my personal design heroes. In 2000 she was selected by a consortium of news editors and organizations as one …

Human Centred Design, Co-design and Government

Below you will find a talk I gave at a recent conference/bar camp at http://govcampnsw.info

It explains what co-design and human centred design is and shows some examples of how it has been used to shape public services in the UK.

Using Scenarios

Some thinking about scenarios….
It takes a thousand voices to tell a single story
– Native American saying, tribe unknown
A scenario is a description of a persona using a product to achieve a goal, they describe an instance of use…in context.

Scenarios are usually narratives that tell a story describing one or more tasks in a specific environmental situation.

For the design of services and systems we can use scenarios to understand and communicate …

Value of User Experience Design

Excellent presentation about the value of user experience design and at what points it should be brought into the process. I have just sent it to some internal stakeholders from work who have project management responsibilities.

If we are to provide better experience for our customers….education is key.

What is User Experience Design?

I am undertaking a masters by research in user experience design (IT/HCI) looking at the role design artifacts can play within UXD.
(Hence my infrequent blogging these days.)

Here is a little presentation I prepared for one of my research preparation classes.
Please leave me a comment if you like it.

🙂

User Stories – strategic value?

I recently read a fantastic post by Penny Hagen and Michelle Gilmore about utilising user stories as a strategic design tool.

I currently work for a small digital consultancy within a not-for-profit organisation called the Inspire Foundation. As mentioned within the post, we have had the opportunity to work with Penny on some of our projects as well as assisting us with defining our evolving methodology.

We use …

Marketing and User Centered Thinking

Excellent presentation by TBWA which discusses their approach to marketing and advertising, “an approach that shifts communication from brand-centric to audience-centric thinking”.

I have become very interested in user-centered design practices and strongly believe that humans need to be at the center of all marketing and all new product and service design and delivery. It’s seriously the way forward and I firmly believe that organisations that incorporate user-centered …

© 2018 Jax Wechsler